Nav logo

Nav

An online hub aimed at small business success through lending, tools, and education.

Services Provided

  • Paid Media Advertising
  • Email Marketing
  • UX Design
  • Web Development

Small Business Lending Platform Scales User Acquisition

The Challenge

With limited internal resources in-house, Nav needed an agency partner who could help them quickly and efficiently plan, execute, and optimize their user acquisition programs. In addition to acquiring new users, Nav needed a partner who could measure and improve user acquisition costs, user engagement, and customer lifetime value.

The Solution

The solution was a full funnel plan, design, and implementation. We opened paid media channels including SEM, Adwords, Bing, retargeting and Facebook, designed new landing pages, created email campaigns, and optimized performance throughout the program.

"…they’ve helped us both execute the programs we’ve wanted to more quickly and develop better ones, as well as uncover new programs that we wouldn’t have otherwise known ourselves. I would recommend them to any company that is looking to grow."

Greg Ott
CEO

Results

Fast, Consistently Optimized Growth

User signups and conversions increased while acquisition costs decreased.

100k

Helped generate first 100k business customers.

37.3%

Increased landing page conversions.
Reduced user acquisition costs.
Established scalable conversion rate optimization process.

Looking to grow, optimize, or launch your financial services marketing?

Let's Chat

In search of marketing expertise for your company? Pick a time to discuss your digital marketing outlook with CSTMR’s CEO, Rory Holland. We will share insights and guidance and see if we are a good fit to help your organization grow.