Marketers on a mission

Rory is an entrepreneur at heart and for more than 20 years, he has helped Fintech and financial companies leverage digital marketing to drive growth and revenues. He lead the launch and growth of several financial and marketing companies, and brings in-the-trenches experience to each customer engagement. Prior to CSTMR, Rory was the CMO at Credit.com, where he helped relaunch the brand, developed key relationships and scaled revenues. He also co-founded BlueSky Marketing, a leading automotive marketing company in the San Francisco Bay Area, and launched two marketing companies, ID8 and Telling, that were both acquired. Rory is based in Austin, Texas.

Jack leads the operational side of our house, leaning on his experience and insights from working across all areas of the business over time. In addition, he is regularly involved in defining strategy and continually guiding our team’s exceptional work.

A builder at heart, he combines his knowledge and passion to develop great brands and experiences that users find valuable and companies find effective. Jack has a background in leading product, creative, and technology teams in both agencies and in-house, most recently in financial services at Credit.com.

Along with his expertise helping clients in lending, banking, payments, insurance and more, Jack also spent years working in hi-tech, education, healthcare, and nonprofit sectors with such companies as Sun Microsystems, VMware, Cisco, American Red Cross, Sesame Street Workshop, and public radio/TV. Jack is our anchor in Northern California, and can often be found running the trails in the Sierras.

Patti has over 16 years of experience in PR and marketing. She has worked in investor relations for startups, and has launched companies and products. Aligned with CSTMR’s mission-driven goals, Patti serves on the steering committee and grants committee for The Women’s Fund—an initiative of the Austin Community Foundation to support economic security for women and children in Central Texas. Patti lives outside of Austin, Texas, with her husband and two children.

Dan is a brand identity designer and strategist with over 22yrs industry experience. Founder of his own brand studio based in Sheffield UK, he’s spent the last 4 years focused on helping startup and scale up entrepreneurs transform their products and services into brands that people can’t ignore. Podcast host of Divided by Brand he always has always something valuable to share on the topic of creative brand development. Let’s get your brand on point!

Highly experienced in developing and executing go-to-market strategies, along with product marketing and strategic positioning, Sterling Scott is our Director of Strategy & Analytics. Sterling helps take our customers to new heights—and keeps a close eye on the metrics that matter most.

He’s from Charlotte, North Carolina and graduated from UNC, but chances are you’ll find him planning his next trip or working somewhere around the globe. Wherever he might be, his commitment to driving growth through collaboration will be right with him.

This dad of one knows that strategy can’t go too far without a fair share of creativity: he combines his passion for art and the universe to create, you guessed it, space-themed paintings.

Brad is a seasoned graphic designer with over 15 years of experience in visual & web design. He consistently delivers high-end, thoughtful design that is functional, visually appealing and user friendly. He has developed digital products, UX frameworks, and visual styling for insurance, payments, investing, banking and more.

Brad leads our team of designers and developers to craft new visual identities, websites, mobile apps, digital products, illustrations, and marketing collateral for our clients. A firm believer that form follows function, Brad is based in Oakland, CA.

Brendan is CSTMR’s Head of Content and has 10 years of experience developing compelling and value-driven content across a wide range of industries. With a strong background in SEO and copywriting, Brendan helps clients grow their businesses with content that drives organic visibility. He earned his law degree from Suffolk University Law School (Boston, Massachusetts), and most recently practiced law as an immigration attorney for vulnerable migrant minors. When not taking a deep dive into all things content, you can find him enjoying some tapas in his home base of Madrid, Spain.

Whitney began her career in journalism but quickly moved into the world of social media. She has two decades of experience working as an influencer, and in digital and social media marketing. Whitney oversees our Content team and the execution of content marketing and organic social strategy for our clients. She believes that creative vision & strategy, authenticity, and strong storytelling are the key components to achieving success for our clients. Whitney has worked in both B2B and B2C, and some of the clients she has worked with include: Hasbro, Invisalign, Sallie Mae, Proctor & Gamble, and J&J. She lives outside of Philadelphia with her husband, two teenage boys, a Border Collie, and two feisty cats.

Hollie Misztak is a Project Management Wizard with a background in surrealist art, boutique architecture and design, and unofficial vibes coordination—if CSTMR had a central office, she’d captain the playlist. She earned a Master’s Degree in Literature with a focus on Shakespearean Studies from the esteemed University of South Florida and spends her days perched seaside in the cozy confines of Sunshine City, Florida, occasionally entombing treasure maps into glass bottles and dropping them into Tampa Bay.

Kevin (often referred to as “KG”) works with our clients to develop digital strategy, conduct market research, and oversee paid media and advertising campaigns with a focus on customer acquisition and brand growth. He has marketing, advertising, optimization and financial services experience on both the agency and customer side, working at Adobe and Commonwealth Bank prior to joining the CSTMR team. Though he hails from Pennsylvania, Kevin has had a wealth of global experiences and is currently based in Portugal.

Lucas Barbero is an experienced writer & editor. His dedication to detail and precision in writing makes him a dream to have on our editorial team. He has a passion for communication and knows how to find the right voice for every piece. Lucas lives in Uruguay, speaks three languages, and has never lost a game of Trivial Pursuit.

From New York to Buenos Aires, he takes the digital nomad style seriously, though his home base is in Santiago, Chile. He brings a keen interest in emerging technologies and years of experience, spanning industries such as SaaS, travel agencies, and airlines.

Tonya began her career years ago in sales, but quickly switched to marketing. She’s organized and dedicated to offering only the best quality of work to CSTMR’s clients.  She lives outside of Kansas City, has two children of her own and five stepchildren. Her favorite quote is from Amy Morin: “Be the woman who fixes another woman’s crown without telling the world it was crooked.

If you want to know anything about SEO strategy, Romina’s your girl. With over 10 years of marketing experience, she’s always asking questions and is committed to the highest quality of work for CSTMR and our clients. Romina lives in Colombia but originally hails from Argentina. Fun fact: Romina was a professional stand-up comedian for a year.

Melina is a UX/UI Designer from Argentina with over ten years of experience in digital marketing/visual design. Working at CSTMR, she loves connecting with people worldwide and embracing new work experiences. Melina comes from a big family with three brothers and enjoys music from Taylor Swift to Argentine rock and indie pop. Yoga is Melina’s alternative to a morning cup of coffee.  She doesn’t feel that her day starts until she’s rolled out her yoga mat.

Her favorite quote is “Adventure awaits beyond the horizon.”

Becky is a skilled Marketing Project Manager with seven years of experience specializing in content and email marketing, supported by a strong background in project management. Known for her communication, empathy, and organizational abilities, Becky is committed to delivering positive results. Originally from outside Philadelphia, she now lives in Alabama with her husband and toddler.

She balances her career with time for her family and follows the Four Agreements: be impeccable with your word, don’t take anything personally, avoid assumptions, and always do your best.

Originally from Medellín, Colombia and now based in Buenos Aires, Argentina, Diana brings over 17 years of marketing expertise to her role as Email Marketing Manager. With a strong foundation in consumer behavior and strategic planning, she is a thoughtful and proactive team player, both at CSTMR and at home with her husband, two kids, dog, and turtle!

A licensed Reikist, you can ask Diana about her crystals collection and learn about other energy-related practices like meditation.

Hailing from Buenos Aires, Argentina, Belén brings five years of experience in digital marketing and nearly 10 in communications and public relations.

Belén is driven by a passion for growth, and views each challenge as an opportunity to expand her skills. Her friendly, calm, and organized nature is invaluable to the team.

Play some music, and she’ll probably enjoy it! Preferably while swimming, or cooking, or spending time with her family.