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Finsights Blog

Expert insights for fintech and financial services marketing
  • Marketing

Digital Marketing Defined: A to Z Glossary

From brand to performance, strategy to storytelling—explore the essential terms and concepts behind modern digital marketing with CSTMR’s glossary.
Read on
  • Design

The Art of Blog Images: Strategy, Psychology, and Common Pitfalls 

Blog images are more important than they seem. In fact, they’re strategic tools that captivate audiences and drive new conversions.
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Dan Ocock
  • News

SOC 2 Type 1: CSTMR’s Commitment to Compliance

CSTMR’s recent SOC 2 Type 1 report confirmed that we’re fully compliant with the security and data standards of SSAE 18. Read on to learn more.
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Rory Holland

Latest Posts

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  • Marketing, Strategy

Technical SEO: How to Improve Your Website’s Performance

Technical SEO can be intimidating to fintechs trying to improve their website’s performance. In this article, we cover what you need to know.
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Romina Gómez
  • Marketing, Strategy

Search Intent in SEO: Deliver Value and Build Trust

The secret sauce in any SEO strategy is understanding search intent. In this article we show you what it means, and how to leverage it.
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Romina Gómez
  • Growth, Marketing, Strategy

What Financial Brands Can Learn From Affiliate Marketing

Unlock insights from Fintel Connect’s 2024 FIAM Report. Learn how affiliate marketing can power financial services growth in today's market.
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Rory Holland
  • Marketing, Strategy

Google SERP Features: Everything Fintechs Need to Know

Google is always adding new SERP features. Fintechs that want to capture visibility will benefit greatly from optimizing for these 10 SERP features.
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Brendan Bresnahan
  • Advertising, Marketing, Strategy

YouTube SEO: An Actionable Guide for Fintech

Read this article and master the art of YouTube SEO for fintech, including how to optimize video content to engage audiences and drive growth.
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Brendan Bresnahan
  • Fintech, Growth, Marketing, Strategy

Maximizing Your Financial Services Marketing Strategy

Read this article to learn how to optimize your financial services marketing strategy with data-driven tactics and proven techniques for success.
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Rory Holland
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Mighty Finsights Podcast Latest Episodes

Episode 29
Interview with Alex Bates of Dark Rock Cybersecurity: Using SOC 2 to Enhance Your Business, Not Just Manage Risk
Rory Holland, Jack Macy and Alex Bates reflect on CSTMR’s journey to achieving SOC 2 compliance and how it’s helped strengthen the organization.
  • 39 min
Episode 28
Interview with Jorge Garcia of Linker Finance: Solving Commercial Banking Tech the Hard Way and Winning
Rory Holland and Jorge Garcia discuss commercial banking technology and how community financial institutions can stay competitive.
  • 49 min
Episode 27
Interview with Alex McLeod of Parlay Finance: Small Business Owners Deserve Better than Generic AI Solutions
Rory Holland and Alex McLeod discuss the ways that banks can use AI to simplify the lending process for small business owners.
  • 46 mins
Listen to All Episodes

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Finsights Blog

Marketing insights, news, and strategy from the CSTMR Team.

Mighty Finsights Podcast

In depth Interviews of the innovators, the disruptors, and the trailblazers from the world of finance and fintech.