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Finsights Blog

Expert insights for fintech and financial services marketing
  • Design

The Art of Blog Images: Strategy, Psychology, and Common Pitfalls 

Blog images are more important than they seem. In fact, they’re strategic tools that captivate audiences and drive new conversions.
Read on
  • News

SOC 2 Type 1: CSTMR’s Commitment to Compliance

CSTMR’s recent SOC 2 Type 1 report confirmed that we’re fully compliant with the security and data standards of SSAE 18. Read on to learn more.
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Rory Holland
  • Marketing, Strategy

Marketing Attribution Has Evolved: Here’s What Comes Next

1-to-1 marketing attribution was always an illusion. Today, what truly matters most is brand “lift.” Discover how to measure what truly drives growth.
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Jack Macy

Latest Posts

Search
  • Marketing, Strategy

Search Intent in SEO: Deliver Value and Build Trust

The secret sauce in any SEO strategy is understanding search intent. In this article we show you what it means, and how to leverage it.
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Romina Gómez
  • Growth, Marketing, Strategy

What Financial Brands Can Learn From Affiliate Marketing

Unlock insights from Fintel Connect’s 2024 FIAM Report. Learn how affiliate marketing can power financial services growth in today's market.
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Rory Holland
  • Marketing, Strategy

Google SERP Features: Everything Fintechs Need to Know

Google is always adding new SERP features. Fintechs that want to capture visibility will benefit greatly from optimizing for these 10 SERP features.
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Brendan Bresnahan
  • Advertising, Marketing, Strategy

YouTube SEO: An Actionable Guide for Fintech

Read this article and master the art of YouTube SEO for fintech, including how to optimize video content to engage audiences and drive growth.
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Brendan Bresnahan
  • Fintech, Growth, Marketing, Strategy

Maximizing Your Financial Services Marketing Strategy

Read this article to learn how to optimize your financial services marketing strategy with data-driven tactics and proven techniques for success.
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Rory Holland
  • Fintech, Marketing, Strategy

Crafting Strategies for Success in Fintech Marketing

Read this article and discover winning fintech marketing strategies that boost growth, visibility, and customer engagement.
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Rory Holland
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Mighty Finsights Podcast Latest Episodes

Episode 28
Interview with Jorge Garcia of Linker Finance: Solving Commercial Banking Tech the Hard Way and Winning
Rory Holland and Jorge Garcia discuss commercial banking technology and how community financial institutions can stay competitive.
  • 49 min
Episode 27
Interview with Alex McLeod of Parlay Finance: Small Business Owners Deserve Better than Generic AI Solutions
Rory Holland and Alex McLeod discuss the ways that banks can use AI to simplify the lending process for small business owners.
  • 46 mins
Episode 26
Interview with Allan Rayson of Finov8r: Creating Change from Outside and Inside the Bank
Rory Holland and Allan Rayson discuss how banking needs to change if it’s going to survive the next era of finance and technology.
  • 35 min 29 sec
Listen to All Episodes

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Finsights Blog

Marketing insights, news, and strategy from the CSTMR Team.

Mighty Finsights Podcast

In depth Interviews of the innovators, the disruptors, and the trailblazers from the world of finance and fintech.