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Finsights Blog

Expert insights for fintech and financial services marketing
  • Marketing, Strategy

SEO Audit Checklist: Best Practices and Tools

Staying on top of SERPs is hard work–but following this 11-step SEO audit checklist makes it easier. Read on to learn more!
Read on
  • Marketing, Strategy

Supercharge Organic Visibility With Original Content

The future of marketing belongs to those who create original content. For fintechs, it’s the key to standing out in a crowded market.
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Brendan Bresnahan
  • Marketing, Strategy

Technical SEO: How to Improve Your Website’s Performance

Technical SEO can be intimidating to fintechs trying to improve their website’s performance. In this article, we cover what you need to know.
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Romina Gómez

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  • Advertising, Marketing, Strategy

The Full Potential of Brand: Value and Opportunity

A brand, if properly developed, can be a dynamic force. Read this article and learn how CSTMR approaches brand (and rebrand) development with fintechs.
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Jack Macy
  • Marketing, News, Strategy

Mastering Digital Marketing Strategies for Banks

Explore how digital marketing for banks can transform customer engagement and drive growth. Learn strategies for SEO, social media, and more.
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Rory Holland
  • Fintech, News, Strategy

Will Fintech and Legacy Banking One Day Merge?

Read this article and discover CSTMR CEO Rory Holland’s thoughts on the “merger” of fintech and legacy banking. Spoiler alert: it’s happening.
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Rory Holland
  • News

CSTMR Ranks Among Highest-Scoring Businesses on Inc.’s Annual List of Best Workplaces for 2024

CSTMR Fintech Marketing named among best workplaces in the U.S.
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Rory Holland
  • Marketing, News, Strategy

Exploring Fintech Trends: Shaping Tomorrow’s Financial Landscape

How does AI fit into the marketing puzzle? Per Rory Holland, CSTMR’s Co-Founder/CEO, it’s a tool for efficiency, not a substitute for human creativity.
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Rory Holland
  • Marketing, News, Strategy

AI in Marketing: Let The Robots Do What They Do Best

How does AI fit into the marketing puzzle? Per Rory Holland, CSTMR’s Co-Founder/CEO, it’s a tool for efficiency, not a substitute for human creativity.
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Rory Holland
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Mighty Finsights Podcast Latest Episodes

Episode 22
Interview with James Furbush of AccessOne: Landscape & Evolution of Healthcare Payments
James Furbush of AccessOne and Rory Holland unpack how a new approach to paying for care can improve patient well-being and provider business models.
  • 50m 20s
Headshot of Kevin Allen from ValidMind.
Episode 21
Interview with Kevin Allen of ValidMind: The Future of Model Risk Management
Kevin Allen of ValidMind and Rory Holland explore model risk management’s future in banking. Listen how AI, trust, and innovation shape fintech’s evolution.
  • 38m 15s
Episode 20
Interview With Joshua Silver of Rainforest: Embedded Payments Are a Game Changer
Embedded payments can significantly increase revenue for software platforms.
  • 36m 0s
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Finsights Blog

Marketing insights, news, and strategy from the CSTMR Team.

Mighty Finsights Podcast

In depth Interviews of the innovators, the disruptors, and the trailblazers from the world of finance and fintech.