Inaugural Fintech Competition Crowns 2016 Champion

Inaugural Fintech Competition Crowns 2016 Champion

money_madness_logo_FYapStone Prevails Over 64 Competitors in Fintech Money Madness Tournament

SAN FRANCISCO, CA – April 8, 2016 – CSTMR (pronounced “customer”), a digital customer acquisition marketing company for fintech and financial services, announced today that YapStone has won the first annual Fintech Money Madness tournament.  YapStone is a global provider of full-stack payment solutions for global marketplaces and large vertical markets.

Modeled after the NCAA March Madness tournament, the 2016 Fintech Money Madness tournament pitted 64 fintech firms, each selected by CSTMR’s team of fintech experts, against one another in head-to-head competition for votes. The tournament was divided into 4 categories, with 16 companies in each category: Lending, Payments, Personal Finance, and “Too Cool to Categorize.”

yapstone“As one of the lesser known, yet larger companies in the Fintech Money Madness tournament,” said Tom Villante, CEO of YapStone, “we’re thrilled to be voted the Money Madness Champion by our peers and fintech fans. CSTMR’s tournament was fun for our entire team and it’s also nice to be recognized for our significant growth.”

YapStone won the Payments category as well as being named overall Money Madness Champion. Other winners included Earnest in the Lending category, Prism in the Personal Finance category, and Nav in “Too Cool to Categorize.”

“This being such an exciting time in fintech, we decided the tournament was a good way to highlight some really fantastic companies while injecting a little fun into the industry,” said Rory Holland, CEO of CSTMR. “YapStone is a great representation of determination and innovation taking place in so many different parts of the industry. We’re proud to crown them the 2016 Money Madness Champs!”

About YapStone
YapStone is a global provider of full-stack payment solutions for global marketplaces and large vertical markets. YapStone powers online and mobile payments for HomeAway®, VRBO®, and thousands of apartment and vacation rental companies, homeowners’ associations, self-storage companies, hospitality establishments and non-profits. YapStone processes over $17B in payment volume annually and has been recognized for its growth, ranking on the Inc. 5000 list of Fastest-Growing Private Companies for eight consecutive years and named to the Forbes’ List of America’s Most Promising Companies in 2015. YapStone has raised over $110 million from investors including Accel Partners, Meritech Capital and Bregal Sagemount. YapStone is headquartered in the San Francisco Bay area with additional offices in Santa Monica, California and Ireland. To learn more, visit

CSTMR is a digital marketing firm that helps financial services and fintech companies attract and convert more customers. Founded in 2014 by industry veterans, we help move financial services buyers into, through, and out the other side of the sales funnel as enthusiastic customers, and we do it again and again and again. With proven acquisition programs that marry strategy, execution and a focus on performance metrics, we engage B2B and B2C customers from first touch to conversion with marketing experiences that promote action and create value. For more information about CSTMR, visit

Picture of Jack Macy
Jack Macy
Jack Macy is one of the co-founders of CSTMR. His background and experience span branding, marketing strategy, design, UX, and technical development across financial services, technology, healthcare, and nonprofits.

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