Finsights Blog

Expert insights for fintech and financial services marketing
From brand to performance, strategy to storytelling—explore the essential terms and concepts behind modern digital marketing with CSTMR’s glossary.
Blog images are more important than they seem. In fact, they’re strategic tools that captivate audiences and drive new conversions.
CSTMR’s recent SOC 2 Type 1 report confirmed that we’re fully compliant with the security and data standards of SSAE 18. Read on to learn more.

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From brand to performance, strategy to storytelling—explore the essential terms and concepts behind modern digital marketing with CSTMR’s glossary.
Blog images are more important than they seem. In fact, they’re strategic tools that captivate audiences and drive new conversions.
CSTMR’s recent SOC 2 Type 1 report confirmed that we’re fully compliant with the security and data standards of SSAE 18. Read on to learn more.
1-to-1 marketing attribution was always an illusion. Today, what truly matters most is brand “lift.” Discover how to measure what truly drives growth.
Staying on top of SERPs is hard work–but following this 11-step SEO audit checklist makes it easier. Read on to learn more!
The future of marketing belongs to those who create original content. For fintechs, it’s the key to standing out in a crowded market.

Mighty Finsights Podcast Latest Episodes

Episode 29
Rory Holland, Jack Macy and Alex Bates reflect on CSTMR’s journey to achieving SOC 2 compliance and how it’s helped strengthen the organization.
Episode 28
Rory Holland and Jorge Garcia discuss commercial banking technology and how community financial institutions can stay competitive.
Episode 27
Rory Holland and Alex McLeod discuss the ways that banks can use AI to simplify the lending process for small business owners.

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Marketing insights, news, and strategy from the CSTMR Team.

In depth Interviews of the innovators, the disruptors, and the trailblazers from the world of finance and fintech.