Yo, boss, listen up
So what’s all this buzz about content marketing? You’re not alone in asking. It’s only one of the latest strategies in the marketing machine and it’s proven to be very effective. If you’re the big cheese of your company, remember that images are powerful, ROI measurement is possible, and long-term planning are all key to successfully managing this dangfangled new trend.
That aggressive “buy me” message has gone the way of 1970s fashion. There’s a fine art to content marketing if you want to string together an effective campaign. In short, to boost conversion rates you have to master the art of selling without selling and chilling out about your brand.
Keep it simple, stupid
Unless you’ve been in a cave all this time, you know new Fintech developments have delivered a swift kick (where the sun don’t shine) to the financial industry.