At least Trump’s not involved
You know that boss you had where no matter how hard you tried, it was never good enough? That’s kind of the way it is with content marketing for a lot of businesses – for instance, 30% still think it’s not as effective as it could be. But let’s look at it from the other side: there’s plenty of room for improvement, which means room for growth, which means bottom line and stuff, and you’ll find all that to be true in this list of 10 trends to watch for 2016.
I wanna be a fireman
We promise you we have nothing to do with SoFi or its CEO. But SoFi’s big cheese Mike Cagney is making headlines again for his commentary on the FinTech trend, and the reactionary ripple effect is showing. For instance, one question that’s coming up now for FinTechers is this: where do we want to be when we grow up?