Hey, what you tryin’ to do?
Alice Cooper doesn’t know a damn thing about nightmares. But you do, especially when you’re an SEO specialist staring down an audit. But all that cold, calculated analysis doesn’t mean you have to go back to school to dig up all these algorithms and formulas – it means you can be a little creative. For instance, dive into keyword research and break those words down into high- and low-bid, and high- and low-competition batches. And then your competition will really know there’s no more Mr. Nice Guy.
Lotsa money, lotsa roadblocks
How much do you think was spent on interest and fees in the financial industry? Let’s try $138 billion. That’s a lot of money, and the Fintech surge has yet to take a serious look at that opportunity. Why’s that? Because of the stultifying limitations on creativity by the numerous regulations and legal requirements in the financial sector.